How to save money when buying in store
In-Store Mattress Sales
There are several ways to save when looking to shop for a mattress in brick-and-mortar locations. Before you step foot on the showroom floor, you’ll want to know what your options are for cutting costs and getting a good deal.
If you’re buying in-store, one of your best tools for savings is the power of negotiation.
The retail price of a mattress is normally inflated because this makes the marked-down price seem like a steal, but don’t be fooled. Because of the artificially-higher starting price, that discount is misleading.
For this reason, you can generally negotiate a price below the offered sale price or you can negotiate perks like free shipping or other bedding like sheets or pillows to accompany your mattress. Not every retailer will be willing to negotiate or cut you a better deal, but many will, and it won’t hurt to give it a shot.
If you plan to negotiate, it’s helpful to do some research in advance and if you can, find out what kinds of discounts or special prices may have been offered before. You should also think about your own budget and what you’re willing to pay so that you have a strong sense of your end goal as you negotiate.
In-Store Sales and Promotions
The best deals tend to be offered around holidays and major shopping events. That said, there are many special circumstances that can lead to great prices being offered in brick-and-mortar stores.
Closeouts are one example. If a store is relocating or going out of business, it’s normal for them to slash prices to help clear out their remaining inventory. Even if a store isn’t closing, they may still offer closeout pricing on older inventory to make room for new models.
Because brick-and-mortar stores have limited showroom space, the models they offer and their prices are very dynamic. For that reason, this type of inventory-clearout sale can happen at potentially any time. This is especially true if the store is manufacturing its own mattresses and is not dependent on the timing of new models being released by a different company.
Significant savings can also be found at unexpected times. For example, in any given month, a store may cut prices at the end of the month to help meet its sales or revenue goals.
Holidays that aren’t considered major holidays – or even formal holidays at all – like Valentine’s Day or Halloween can also be used for a big marketing push and customer-friendly offers on mattresses. Other events related to sleep, such as Daylight Savings Time, can also be used to promote discounted prices.
Many of these sales will only be advertised locally. Radio and TV broadcasts may detail closeouts or sales on other special occasions. Flyers in the mail or in the local newspaper are a good source for finding listings of sales at mattress, furniture, and department stores.
Local stores or regional chains sometimes advertise using coupons. These coupons are most often found in inserts in the local newspaper or with mailing circulars that come to your home.
They may be mixed in among coupons for merchants for many other products, so you may have to look closely to find them. The discounts from these coupons can be small. Be aware, too, that there may be exclusions or limitations, which makes it essential to check the fine print.
When to Shop
In brick-and-mortar stores, there are times of the year when you can reliably find a slate of excellent deals. Around these dates, virtually every mattress store will offer specials, and there is heightened competition among them – and now with online sellers as well – that brings prices down among the lowest of the year.
New Year’s Day – After the holiday shopping season, some stores may be left with excess inventory that they want to sell quickly. This can lead to sales, especially since mattress stores know that many customers are focusing on health to start the new year.
President’s Day – President’s Day is one of the earliest opportunities each year to score a great deal on a mattress. The entire weekend typically features in-store sales with markdowns on many name brands and product lines.
Memorial Day – Memorial Day is the holiday closest to when mattress companies begin to roll out their newest models. As a result, there’s a big push to clear out old inventory through big sales on Memorial Day. Look for deals on older models and in many cases extra perks like free delivery.
4th of July – Summer isn’t the hottest time when it comes to mattress sales, so stores try to bring in customers with major discounts around Independence Day. Because many stores are closed on the actual holiday, look for these sales to be offered during a holiday weekend, the 3rd, or the 5th.
Back to School – The transition from summer and vacation to the new school year is one that commonly comes with mattress sales. These may be targeted toward students in universities who need a mattress or toward families with younger children who want to refresh their sleeping environment to kick start a new school year.
Labor Day – Historically, Labor Day is one of the biggest sales days in the mattress industry. In both local stores and national chains, you can typically find large markdowns and solid value.
Veterans Day – As the last holiday before Thanksgiving, Veterans Day is a chance for mattress stores to move products and open up inventory before the big rush of Black Friday and holiday shopping. You can take advantage by finding reduced prices on many types of beds and at many price points.
Black Friday – The Friday after Thanksgiving is the kickoff of the holiday shopping season and draws out some of the deepest discounts of the year. Doorbuster deals may even start on Thursday, and you’ll find reduced prices on all types of beds throughout the weekend.